By Matt Carroll <@MattCData>

Feb. 26, 2017: Cool stuff about journalism, once a week. Get notified via email? Subscribe: 3toread (at) gmail.

1. Facebook vs journalism, redux: The media’s obsession with Facebook hit another high point last week, with partisans weighing in on both sides of the divide. Emily Bell of Tow led those who want Facebook (and a handful of others) to fund journalism, with an endowment fund, while David Winer, in a blistering reply, neatly summed up the opposition with one word: Pathetic.

A few others:

• Mathew Ingram of Fortune asks why media companies deserve help for problems of their own making, while a skeptical Charlie Beckett on Medium argues it’s simply not going to happen.
• While Steven Waldman in the NYT sides with Emily, saying Facebook owes journalism big time and needs to open its fat wallet.

2. How to spark innovation in newsrooms?: All newsrooms want innovation (or at least pretend they do). Here’s two different approaches: Sam Ford, formerly of Univision, wants the entire newsroom to be “the lab,” while Aleszu Bajak of Northeastern U writes about how newsrooms are depending on outside partners to help with immersive projects.

3. Meet the “enemies of the people”: A wonderful, inspirational column about the people who slave in newsrooms to create great real journalism — and adopt dogs, get ill, and fret over misspellings in print. In other words, just people. Great stuff by Mike Wilson of the DallasNews.

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Matt Carroll is a journalism professor at Northeastern University.